Factors Influencing Exclusive Breastfeeding Intention in Mothers of Infants Are Cared for in The Nursery Unit Immediately After Birth

Main Article Content

Nachaphat Jeenlakroy
Thakonrat Nhoorerk
Ploypailpn Masuk Kamphaengjinda
Chutima Booranatanit

Abstract

The purpose of this study was to examine influencing factors of immediate exclusive breastfeeding including attitude, subjective norm, and breastfeeding self-efficacy on intention to exclusive breastfeeding among mothers of infants are cared for in the nursery unit immediately after birth (N = 93). Data collection instruments included a questionnaire on breastfeeding attitude, the breastfeeding subjective norm questionnaire, the breastfeeding self-efficacy, and the intention to exclusively breastfeed questionnaire. Data were analyzed using descriptive statistics and multiple linear regression.


The research findings revealed that breastfeeding attitude, subjective norm, and breastfeeding self-efficacy had a combined influencing factors on the intention to exclusively breastfeed among mothers of infants are cared for in the nursery unit immediately after birth, with a 30% prediction rate (R2 = .3, F = 12.721, p < .01). Factors that could predict the intention to exclusively breastfeed included breastfeeding attitude and breastfeeding self-efficacy. (β= .440, p < .001 and β= .246, p .008)


Therefore, it is recommended that nurses and midwives promote a positive attitude towards breastfeeding and foster breastfeeding self-efficacy to encourage mothers to continue breastfeeding.

Article Details

Section
บทความวิจัย (Research articles)

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