การประยุกต์ใช้วัฒนธรรมฮูปแต้มในการออกแบบกราฟิกเพื่อส่งเสริมการออกกำลังกาย ในกีฬาขอนแก่นมาราธอนนานาชาติ 2019 Application of Northeastern Mural Painting Culture for Graphic Design to Promote Exercise in Khon Kaen International Marathon 2019

Abstract

The objective of this article is to study of the idea to apply the resulting from huup taem to create a graphic design for promote Exercise in Khon Kaen InternationalMarathon 2019 by the process, study and analyzed of Esan Sim Mural identity (huup taem) in Wat Chai Sri, Wat SaNuanWaRi Pattanaram, Wat Mujchim Witthayaram KhonKaen Province that represent the traditional idea to create a graphic design for promote exercise. An analysis of huup taem identity that the character recognition is Sin-sai, Si-ho can be analyzed together using the principles of design by the story and the choreography of the characters and dress. To suit the marathon race to be a character model is an athlete with the painting style of Wat SaNuanWari Pattanaram focus on writing stripes with blue stripes together with the identity of Khon Kaen : dinosaur, Phra that Kham Kaen, pagoda Wat Nong Waeng, Gate City are a composition together to design a Mascot, a striped shirts, a medals and promotional materials to create a new image recognition to the purpose of the event.