Factors Associated with Product Development Needs and FDA Registration Requests Among Non-Factory Food Producers in Yasothon Province

Abstract

Purposes: To examine factors associated with the demand for product development and the application for FDA registration among non-factory food producers in Yasothon Province.

Study design: Exploratory research design.

Materials and Methods: Key informants included 54 health food entrepreneurs operating outside factory criteria in Yasothon Province, during December 2024–March 2025. Data were collected through semi-structured interviews, interview guides, and questionnaires. Quantitative data were analyzed using descriptive statistics, Chi-square test while qualitative data were analyzed through content analysis.

Main finding : (1) Factors significantly associated with the demand for product development and FDA application included the creation of innovative products (p=.003), systematic production processes (p=.045), systematic financial accounting (p=.025), appropriate raw materials (p=.045), knowledge of product processing and development for FDA application (p=.006), and comprehensive, clear, and understandable consultation services (p=.003). (2) Entrepreneurs expressed a strong demand for support to upgrade production standards and enhance economic security and food safety at the community level. The main needs included small-scale machinery suitable for business types, standardized packaging design, and capacity building in digital marketing, especially online platforms. Sustainable development requires providing machinery, equipment, and financial support, along with detailed FDA application training and continuous guidance from support networks and agencies.

Conclusion and Recommendations: Non-factory food producers require product development, systematic production and financial management, and clear consultation to facilitate FDA application and improve production standards. Support in standardized machinery, packaging, digital marketing skills, and training with strong stakeholder networks is essential for sustainability.