Effects of a Theory of The Planned Behavior-Based Program for Intention Not to Drink Alcohol Among Secondary School Female Students in Chiang Rai Province
Keywords:
A theory of the planned behavior, Intention not to drink alcohol, Female adolescentsAbstract
The purpose of this quasi-experimental research was to study the effects of a theory of the planned behavior-based program for intention not to drink alcohol among secondary school female students in Chiang Rai Province. The sample comprised of female lower secondary students in grades 8-9, during the academic year 2023, under the Office of the Basic Education Commission, Chiang Rai. The sample consisted of 32 students in the experimental group and 35 students in the comparison group. Data were collected at before the experiment, after the experiment, and 4-week follow-up. Data were analyzed using descriptive statistics, percentages, mean values, standard deviations, independent t-tests, and Repeated Measure ANOVA. The results showed that the experimental group had significantly higher average scores in knowledge related to alcohol consumption among female adolescents, attitudes towards alcohol drinking behavior, perceived subjective norm to not drink alcohol, perceived behavioral control for not drinking alcohol and in the intention not to drink alcohol in the upcoming month after the experiment and at the follow-up compared to before the experiment (p < .05). Moreover, their scores were also significantly higher than the comparison group (p < .05). Their intention not to drink alcohol in the next 3 months after the experiment was significantly higher than before the experiment (p < .05), but there was no significant difference in the follow-up period compared to before the experiment (p = .574). Additionally, their scores were significantly higher than the comparison group (p < .05).
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