Willingness to Pay of Coronary Artery Bypass Graft Patients for Healthy Heart at Home Project : A Case Study of Queen Sirikit Heart Center of the Northeast
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Abstract
The objective of this study was to determine the willingness to pay (WTP) of Coronary Artery Bypass Graft (CABG) Patients for Healthy Heart at Home Project (HHH) of Queen Sirikit Heart Center (QSHC), Khon Kaen University. WTP was measured by interviewing 56 CABG patients or patients’ payers at the out patient department of QSHC during March to April 2005. Modified bidding game technique was performed to elicit WTP. The results showed that 87.5% of the CABG patients or patients’ payers were interested in the HHH. The median WTP of HHH was 500 baht per year and the interquartile range was 700 bath per year. Multiple linear regression analysis reported statistically significant effects of marital status and family’s income (p < 0.001). The multiple coefficient of determinant (R²) was 34.2%.
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