Perception of Self-Efficacy, Support and Intention to Implement Consumer Protection of Health Products among Public Health Executives

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Pennapa Sriring
Sukunta Muadthong


This research aimed to evaluate changes in self-efficacy, support and intention to implement consumer protection of health products and then define the factors affecting intention and follow up on implementation. Methods: This was a pre-experimental research model based on a one-group pretest-posttest design with a 5-day training intervention program. The participants consisted of 78 public health executives who completed a self-administered questionnaire before and after the training program. Self-efficacy, support and intention were scored out of five. Changes in the outcomes were analyzed by descriptive statistics and paired–t tests were used to compare means. A multiple logistic regression model was used to examine the association of the significant variables. Results: Before the training program, the participants perceived their self-efficacy at a moderate level (Mean 2.88, SD 0.58) with acknowledgement of network support at a low level (Mean 2.50, SD 0.81). Participants’ intent to implement consumer protection was at a higher level (Mean 3.80, SD 0.65). After training, the participants had higher levels of support (Mean 3.57, SD 0.71) and planning to implement consumer protection of health products (Mean 4.35, SD 0.55). The mean scores of the self-efficacy perception, the support acknowledgement and intention were significantly higher after training (p value <0.001). The intention of superior level in self-efficacy after interventions was 5.13 times higher than that of the inferior (p value 0.010, 95 % CI was 1.48 to 17.86). Moreover, the previous intention of volunteers possibly aimed to conduct that implementation after the intervention. After training for 3 months, 23.08% of volunteers conveyed such knowledge and skill to their routine work. Conclusions: It was found that the training program could help develop self-efficacy, the consideration of network support and the intention to implement consumer protection of health products. Self-efficacy and previous intent before attending the training program were significantly associated with the intention. The training helped some participants to increase effective implementation in the district area.


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Pharmaceutical Practice


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