Effects of Health Promotion Program of Applying Social Marketing Mix on Knowledge about Dengue Hemorrhagic Fever among Elementary Student Grade Six, Ongkharak District, Nakhon Nayok Province

Authors

  • Pakarang Srimee Faculty of Physical Therapy, Srinakharinwirot University
  • Sunisa songsaigath Faculty of Physical Therapy, Srinakharinwirot University
  • Gadsarin Saeceaw Faculty of Physical Therapy, Srinakharinwirot University
  • Patinya Issarangkur Na Ayutdhaya Faculty of Physical Therapy, Srinakharinwirot University
  • Rattiporn Kosuwin Faculty of Physical Therapy, Srinakharinwirot University

DOI:

https://doi.org/10.14456/dcj.2021.114

Keywords:

Dengue hemorrhagic fever, Social Marketing Mix, Prevention of Disease, Health Promotion Program

Abstract

One group quasi-experimental research measured before and after receiving the program aimed to assess the effect of the health promotion program of applying social marketing mix on knowledge and behavior in the dengue fever prevention. Total of 23 grade 6 students was participated in the health promotion program, applying of a social marketing mix (4P’s; Product, Price, Place, Promotion) 4 weeks. The self-administered questionnaires were used to measure knowledge and preventive practice. Aedes mosquito larvae survey was also conducted. The data were analyzed by percentage, frequency, standard deviation and paired t-tests at significance level of p<0.05. The results showed that the students’ knowledge scores increased after completing the program (p<0.05). The mean practice scores on dengue prevention and elimination of Aedes larvae breeding sites were not different (p>0.05). The container index (CI) was zero after completing the program due to the regularly practice of dengue prevention and elimination of Aedes larvae breeding sites. Health promotion programs that apply a social marketing mix can be used as a school teaching model to encourage students to understand and participate in the prevention of dengue fever.

Author Biography

Rattiporn Kosuwin, Faculty of Physical Therapy, Srinakharinwirot University

Year                  Institute/Country                           Degree

 2006                Naresuan University                 B.Sc. (Biology)

2009                 Chulalongkorn University       M.Sc. (Medical Parasitology)

 2017                Sukhothai Thammathirat        B.P.H (Public Health)

 2018                Chulalongkorn University       Ph.D. (Biomedical Sciences)

Publications

Kosuwin R, Feng M, Makiuchi T, Putaporntip C, Tachibana H, Jongwutiwes S. Naturally acquired IgG antibodies to thrombospondin-related anonymous protein of Plasmodium vivax (PvTRAP) in Thailand predominantly elicit immunological cross-reactivity. Trop Med Int Health. 2018 May 31.

Putaporntip C, Kuamsab N, Kosuwin R, Tantiwattanasub W, Vejakama P, Sueblinvong T, Seethamchai S, Jongwutiwes S, Hughes AL. Natural selection of K13 mutants of Plasmodium falciparum in response to artemisinin combination therapies in Thailand. Clin Microbiol Infect. 2016 Mar;22(3):285.e1-8.

Kosuwin R, Putaporntip C, Tachibana H, Jongwutiwes S. Spatial variation in genetic diversity and natural selection on the thrombospondin related adhesive protein locus of Plasmodium vivax (PvTRAP). PLoS ONE. 2014:9; 10.

Tia T, Putaporntip C, Kosuwin R, Kongpolprom N, Kawkitinarong K, Jongwutiwes S.A highly sensitive novel PCR assay for detection of Pneumocystis jirovecii DNA in bronchoalveloar lavage specimens from immunocompromised patients. Clin Microbiol Infect. 2012 Jun;18(6):598-603.

Kosuwin R, Putaporntip C, Pattanawong U, Jongwutiwes S. Clonal diversity in Giardia duodenalis isolates from Thailand: evidences for intragenic recombination and purifying selection at the beta giardin locus. Gene. 2010 Jan 1;449(1-2):1-8.

Jongwutiwes S , Buppan P, Kosuvin R, Seethamchai R, Pattanawong U, Sirichaisinthop J, Putaporntip C.
Plasmodium Knowlesi Malaria in Humans and Macaques, Thailand. Emerg Infect Dis. 2011 Oct;17(10):1799-806.

 

International Conference 

Rattiporn Kosuwin. Polymorphism in and antibody responses to thrombospondin-related  adhesive protein of Plasmodium vivax (PvTRAP). The 83 rd Annual. Meeting of the Japanese Society Parasitology. 6-28 March, 2014. Ehime University, Japan.

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Published

2021-12-29

How to Cite

1.
Srimee P, songsaigath S, Saeceaw G, Issarangkur Na Ayutdhaya P, Kosuwin R. Effects of Health Promotion Program of Applying Social Marketing Mix on Knowledge about Dengue Hemorrhagic Fever among Elementary Student Grade Six, Ongkharak District, Nakhon Nayok Province. Dis Control J [Internet]. 2021 Dec. 29 [cited 2024 Jul. 18];47(Suppl 2):1330-4. Available from: https://he01.tci-thaijo.org/index.php/DCJ/article/view/246517