The relationship between health literacy and health promotion behaviors among workers at Mae Fah Luang Chiang Rai International Airport
DOI:
https://doi.org/10.14456/dcj.2025.41Keywords:
Health literacy, Health promotion behaviors, Mae Fah Luang Chiang Rai International Airport workersAbstract
This study aimed to examine the level of health literacy and health-promoting behaviors, to investigate the relationship between personal factors and health literacy, and to explore the relationship between health literacy and health-promoting behaviors among employees at Mae Fah Luang-Chiang Rai International Airport. Data were collected from December 2023 to August 2024. The sample consisted of 198 participants, selected through simple random sampling. The research instrument was adapted from the “Health Literacy and Health Behavior Assessment (3E.2S. - eating, exercise, emotion, stop smoking, stop drinking)” developed by the Health Education Division, Department of Health Service Support, Ministry of Public Health, for people aged 15 years and above. The questionnaire was revised to suit the study population without affecting the scoring of health literacy and health behaviors. Data were analyzed using frequency, percentage, mean, standard deviation, and multiple logistic regression. The findings revealed that most employees at Mae Fah Luang-Chiang Rai International Airport had poor health literacy while their health-promoting behaviors were at a fair level. Health literacy in the domains of self-management and media and information literacy was significantly associated with health-promoting behaviors. Employees with adequate self-management literacy were 2.71 times (95% CI=1.25-5.85) more likely to engage in appropriate health behaviors compared to those with inadequate literacy. Similarly, those with adequate media and information literacy were 2.58 times (95% CI=1.36-4.91) more likely to have appropriate health behaviors than those with inadequate literacy. After controlling for confounding factors, media and information literacy remained significantly associated with health-promoting behaviors (adjusted odds ratio=2.58; 95% CI=1.36-4.91). These results provide useful baseline information to support the development of appropriate health promotion strategies for Mae Fah Luang-Chiang Rai International Airport employees.
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